It was such fun interviewing David last week that we extended our conversation for more ideas about personal branding. Here’s Part 2 with Davd S. Cohen, Brand Therapist, from Equation Arts, @davidscohen.
Listen to Personal Branding with David S. Cohen, Part 2
In this chat we covered:
- What does it mean to be intentional about personal branding?
- How your brand follows you around
- How being human adds value to your brand
- Pitfalls of personal branding
- What being uncomfortable about your brand really means
- Who is in control of your brand?
- How to discover your brand
- How your brand is like a tree
- …or is your brand a tumbleweed?
- How your brand can be a magnet and a filter
- Committing to your brand
- And a few impromptu case studies…
Have you checked out David’s class? Personal Branding Fundamentals: Be a Beacon. I love the idea of the “Personal Pitch Clinic” and highly recommend David as an engaging teacher and thinker.
I’m sure that David and I will do this again – what questions would you like for us to address?

Is your online presence energizing you or overwhelming you? Laurie Foley is an online presence coach who helps people and organizations thrive online. With more than 25 years of technology experience and 15 years as an entrepreneur, she is a resourceful and intuitive guide for those who want to flourish in a rapidly changing environment.