Conversations with Smart People: Personal Branding with David S. Cohen, Part 2

February 2, 2010 · 0 comments

It was such fun interviewing David last week that we extended our conversation for more ideas about personal branding. Here’s Part 2 with Davd S. Cohen, Brand Therapist, from Equation Arts, @davidscohen.

Listen to Personal Branding with David S. Cohen, Part 2

In this chat we covered:

  • What does it mean to be intentional about personal branding?
  • How your brand follows you around
  • How being human adds value to your brand
  • Pitfalls of personal branding
  • What being uncomfortable about your brand really means
  • Who is in control of your brand?
  • How to discover your brand
  • How your brand is like a tree
  • …or is your brand a tumbleweed?
  • How your brand can be a magnet and a filter
  • Committing to your brand
  • And a few impromptu case studies…

Have you checked out David’s class? Personal Branding Fundamentals: Be a Beacon. I love the idea of the “Personal Pitch Clinic” and highly recommend David as an engaging teacher and thinker.

I’m sure that David and I will do this again – what questions would you like for us to address?

Related posts:

  1. Conversations with Smart People: Personal Branding with David S. Cohen, Part 1
  2. A Little Help, A Lotta Love: The Gratitude Shout-Out
  3. What’s Your Campfire?

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